I am no stranger to procrastination. Eight years ago now I began working on my new voiceover career. I took a quick VO course and got a professional demo. I bought some recording equipment downloaded a free digital audio workstation. I then signed up with a pay to play sight. I built a website of my own. I auditioned everyday. NOTHING HAPPENED!? OMG! Well, I did get one job, not from p2p, which paid me $350. I also got a great recommendation from them.
The next few months I devoted my time, almost exclusively to procrastination. I continued to occasionally audition. I new nothing about running a voiceover business, even though I had run a couple other business before retiring, What was different? In my other businesses I marketed my services everywhere in newspapers, magazines even door to door. That doesn't exactly work with voiceover.
I read somewhere about utilizing social media. Alright! “What's social media” I wondered at the time. I only knew one thing to do. Google it. Google knew everything as far as I was concerned. I ran into another problem. How to sort out this massive fountain of information I had found.
As I plodded through that marsh of information and misinformation, I ran across articles by people earning good incomes in the business. People like Bill Dewees, William Williams at Aliso Creek, Susan Berkley and others. They also put out videos and wrote books about voiceover in general but talked heavily about marketing. How to build followings on places like LinkedIn, Facebook and Twitter. Twitter and LinkedIn have responded best to my growth efforts, Facebook has not been a helpful venue for me but many people swear by it.
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Until next post. Read out loud. Get used to it.